Designing Business cards for your own business should be easy - especially since that's 'what you do', however I found the process to be amazingly indecisive! Or should I say, I was indecisive - three quotes, no I got 8, 3 designs, no I had hundreds of little variations - from shape to colour to font to card size etc. I'm sure every designer faces this.
If I had to write a rationale for why I chose the colours and style, I'd have to say, personal choice. The colours are friendly and professional ('inviting' if you will). The fonts are very 'me' - unfrilly, to the point and easy to read/scan). This is the same with all the forms/shapes I've chosen for the card, as well as my own branding style.
The icons I've chosen sum me up as a designer | illustrator pretty well. Often we're asked to do these exercises about summing ourselves or our business up in five phrases. Well, my phrases are my icons:
ability to communicate
and most importantly designer and illustrator
So, they've arrived and they are great. The business cards are a fairly thick 380 - 410 gsm stock recycled paper with a thickness which is quite nice. Non-reflective, no celloglaze, just wonderfully refreshingly simple!
Perhaps for the next set I can go crazy with the die-cut look (although I love rounded corners) but for this set, they're perfect!
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Tanya is a traditional and digital artist, living in Brisbane and inspired by all that is 'Art'.